Industrial Design2019-01-08T15:04:53+00:00


For each new project a research is conducted about the competitors that are in the market in order to evaluate several points, such as:
– usability;
– design (aesthetic/formal contemporariness);
– problem detection.
This diagnosis aims to obtain the best result for the development of the product design.


Part of the design is based on research, investigation, and observation, either conscious or not. Design decisions are made based on knowledge about the reality. The deepening levels are the ones that vary, according to the designer’s expertise in investigation methods and time availability, as well as the resources for such task. Not always does a further deepening bring results in the short term. However, a point researched and not used in a project can be used in a different project. Research is always a way to develop design abilities of a team or a professional. It’s an essential activity for innovation.


The research is not only a phase of the project, but a very important phase. Each project is a research, a discovery about the behavior of the users, limits of the materials, aesthetic and cultural values. The job of researching brings knowledge to the designer’s repertoire.

Industrial Design 

It begins with the pre-requisites of the product and/or briefing. Handmade sketches allow fast creation of the product design, which is finalized in 3D software for the approval of the client. Ergonomic studies, visual interface of the product (IHM), packing design. Detailing of technical parts, coupling, definition of materials are phases that assure viability to the mechanical project and manufacturing process. Support and assistance to the designer/engineer of the mechanical project.

Product – Project and Design 

Project, conception, and technical executive detailing of parts for the manufacturing of the prototype and for its production. Prototype budgeting and production through different suppliers.

Protective Capsule 

Product packing aligned with the company’s visual identity or line of products.


Packing is a recipient or enclosure that keeps products temporarily and serves mainly to group units of a product with the purpose of creating better conditions for distribution, transportation, and storage. Other functions of the packing are: protecting the content, informing about handling conditions, showing legal requirements, such as composition, ingredients, etc., as well as promoting the product through graphics.

Sample – Model – Prototype

A prototype model can be used to exploit basic information, according to the users’ data; it’s a way to facilitate communication between the user and the designer, also called mock-up.

Through the sample you can check the format and test the ergonomic functions of the product.

Virtual prototype, Fast prototyping, and sample for validation of any stages of the development. Support for prototype manufacturing, pilot lot, and tool assistance.

Documentation – Stationery

Product manual: instruction, installation, and maintenance. The manual usually describes the product, its use and maintenance, so that the user can achieve its best, as well as avoid possible problems from misuse.

Documentation and technical information about design, packing, identity, and visual communication.


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